On the whole, I prefer to interact with a human than a bot, or a recorded message.
There are times though, when the recorded message is the right response. Yesterday afternoon, my internet went down. I did all the usual things – turned the router off and on again, tested the connection to the wall, waited to see if it woud resolve itself. Nope. Still down.
I rang my provider. There was no wait for the call to be answered – because it was a recorded message:
“We can tell your account from the number you’re calling on. We already know there is a problem with your line. We’re working to fix it as soon as possible.”
For once, I was glad to hear a recorded message. Something constructive, that told me exactly what I needed to know and allowed me to get on with something else.
By doing that for me, and probably countless other customers, this message also enabled the provider to concentrate resources on fixing the problem instead of holding angry and frustrated users at bay with the “All of our operators are currently busy…”, or “We are currently experiencing high call volumes…” or “Your call is important to us…”.
Recorded messages that signal “We don’t care about you. We can’t be bothered to see things from your perspective. We probably don’t have to because you have no choice.”
Until someone gives us that choice. And we tell the others.