December 2, 2019

What every business offers

The anatomy of a Promise of Value:

“We promise to help you become the person you want to be, in a way that is completely congruent with your values, beliefs and style, so that you can join the tribe that feels like home for you, with the status you seek.”

Every business offers their own unique version of this, whether by accident or design.

Much better to offer it by design.