One of the challenges in any business, particularly one with a written score, is how to share best practice.

People will continually find better ways to do things and new things to do. And as long as they are congruent with the promise we make, that’s exactly what we want.

But at the same time this is a kind of entropy – a gradual divergence from the original score for the ‘way we do things round here’ that eventually leads to a completely different piece being played – and an irrelevant score.

Not having a score at all doesn’t resolve this issue – it just makes it invisible. On the other hand, updating the score can end up as one of those jobs nobody has time or inclination to do.

How to overcome this challenge?

I think one answer at least might be regular group practice, where everyone gets together and plays out improvements they want to share – backed up by evidence of improved performance.

A ‘scribe’ takes notes and incorporates agreed improvements into the existing score – perhaps based on a vote, or even as alternative options.

Group practice reminds us that we are custodians of a Promise, collaborating to produce an experience that embodies that Promise for our audience – an experience built on the efforts of those who’ve gone before us, enhanced by those we work with, and most importantly, to be carried on by those who come after.

That sounds like a culture doesn’t it?