Process is a scary word for many, invoking visions of people mindlessly performing small-grained repetitive tasks. Viewed like this, process … Read More “How to take a break from your business 5: get comfortable with process”
What do you do for the people you serve? I’m sure you know, somewhere deep in your heart. You have … Read More “How to take a break from your business 4: spell out your promise of value”
While you’re taking a break from your business, you want everyone else to be able to handle whatever comes their … Read More “How to take a break from your business 3: Organise your shared spaces”
I worried about coming across as patronising in this post. Then I thought, ‘Well, it took me years to do … Read More “How to take a break from your business 2: Make space to work on it”
When you’ve been driving the same car for a while, it starts to feel like an extension of yourself. You’re … Read More “How to take a break from your business 1: Reframe what your business is.”
Many small business owners struggle to take a break from their business. Often they are the face of the business, … Read More “How to take a break from your business”
I once failed to submit a significant piece of college work, because I couldn’t find a satisfactory way to join … Read More “What’s the least they can do?”
If you’re anything like I used to be, you just dive in. If the thing you start with happens to … Read More “How does your business start its day?”
Real marketing isn’t selling. It isn’t transactional. It isn’t manipulative. It doesn’t exploit people’s anxieties to persuade them to buy … Read More “What is real marketing?”
I’m reissuing this post from 2019, in response to some very scary stuff I heard on Radio 4 yesterday, about … Read More “Life, the ultimate ‘reality’”
