Discipline makes Daring possible.

Beware the black box.

Beware the black box.

The great thing about a musical score is that it tells you what to play, not how.   It tells you which notes, in which order and at what speed.  It can also give you hints about the mood you’ll be trying to create.

What it doesn’t tell you is how to play those notes.   It assumes you know.   Neither does the score dictate what instrument is used.   As long as you produce the right notes, in the right order and at the right speed to produce the required mood, you can play them on anything – from a crumhorn, to an electric guitar, to a computer – and the listener will probably recognise the music.

This is what gives a musical score longevity.  It can be picked up centuries after it was originally written, played with completely different instruments by completely different people, yet sound broadly the same as when it was first performed.

Imagine what would have happened if Mozart had simply taught his musicians their parts by rote, tightly coupling the ‘what must happen’ with the ‘how we make it happen at the moment’.

He would have created a black box, that could make music only for as long as the specific players he taught could remember it, or the instruments they used were available.  A black box limited by the number of people Mozart could physically teach; that would be impossible to interrogate, update or re-interpret; that would quickly become obsolete.

If you seek longevity or scale for your enterprise, keep ‘what must happen’ separate from ‘how we make it happen at the moment’.  Given the ‘what’, future generations will be able to work out ‘how’ for themselves.

Bring your whole self to work

Bring your whole self to work

Conventional economic theory views human beings as rational seekers of pleasure and avoiders of pain – ‘homo economicus’.  We must be forced to work by the threat of starvation, while at the same time we must be persuaded to gratify every passing whim in order to boost consumption and profits.

Asking people to “Bring your whole self to work” is an acknowledgment that this view simply isn’t true.

But sometimes I do wish that people would respond to this request as ‘homo economicus’:

“Pay me for my whole self then.”

 

Take a closer look at Bentham’s ‘Springs of Action’ here.

Enrichment

Enrichment

For many in the business world, especially in the financial world, better is simply a synonym for bigger.   Growth of profits is all.   What else could better mean for business?

Well, it could mean making better things, things that are useful as well as profitable.  Things that are not harmful to the people who buy them.

It could mean making things in a better way, with more care for the resources that go into them and the effects, unintended or otherwise, that arise from the use of these resources.  It could mean finding ways of making things that re-use resources, so no further damage is done.   It could mean making things that undo some of the damage already done.   It could even mean creating positive, intended side-effects that make the whole environment better.

It could mean making things that give the people buying more of what they really want – agency, mastery, autonomy, purpose and community – which might mean making fewer things, and more opportunities for people to get together and achieve these ends for themselves.

It could mean giving the people making things more of what they really want – agency, mastery, autonomy, purpose and community, so that they can live richer lives at work, and at home.

This is growth, but not as we know it.  Enrichment, rather than accumulation.  Better, not merely bigger.

The good news is this kind of growth is unlimited.   Better makes bigger sustainable.

The irony of automation

The irony of automation

“[t]he more we depend on technology and push it to its limits, the more we need highly-skilled, well-trained, well-practised people to make systems resilient, acting as the last line of defence against the failures that will inevitably occur”  

Most businesses, even giant auto-assembly plants where robots outnumber humans, are more like orchestras than music boxes.

And it’s the highly trained, skilled and experienced people that keep them running smoothly, as this fascinating read shows.

The system is what the system does

The system is what the system does

Every business is a system.    The same things happen repeatedly, systematically, more or less efficiently.

The question is whether what the system does is what you intend.

Even when you’re not there.

The power of promise

The power of promise

Your Promise of Value drives everything you do, and the way you do everything.

Today, I can’t think of a better way to emphasise this than to share an example:

Hiut Denim Co. makes jeans.   They aim to make some of the best jeans in the world, employing some of the best jeans-makers in the world, for creative people around the world.

Everyone in Hiut Denim Co. knows who they are for.  They know why they are in business.  And that drives how they do everything.

Watch the power it gives them.

Including how they attract shareholders.

Purpose

Purpose

If there is one thing that human beings like better than making their own individual dent in the universe, it’s being part of something that promises to make an even bigger dent.

We crave purpose and meaning in our lives, and if we don’t get it from work, we look elsewhere for it.

‘Work’ becomes merely the means of achieving some of our ‘hygiene factors’ – a roof over our heads, food on the table – the things that enable us to pursue our purpose elsewhere.  In which case, ‘work’ probably doesn’t get our full attention, or our best energy.

One response is to starve people into spending more and more time ‘in work’, in order to simply acquire the basics.    That’s how you end up with a productivity paradox.

Much better, for everyone, to offer work with purpose.

Three strangers walked into a bar

Three strangers walked into a bar

On Friday I went to a meetup with total strangers.

Even though we had never met each other before, online or off, I knew it was worth the risk, because we are all alumni of at least one Seth Godin course, and I knew that would mean attendees would be curious about others, open to sharing ideas and information, willing to help each other and have a very interesting story behind them.

I was right.   We left the bar feeling like friends.  We took selfies, swapped podcasts and arranged to do it again for Christmas, and encourage others to come along too.

All we had in common was that we are customers of a particular brand, living in a particular location.

Can your brand do this?

It doesn’t have to be like this.

It doesn’t have to be like this.

We are told all the time (in words and deeds) that ‘there is no alternative’ to the way our current global economic model works.  Communism was a disaster, anarchy would be chaos, revolution would be tragic.

And yet as families, villages, schools, clubs, friends – as ordinary people we happily operate all those alternative models, all the time, without even thinking about it.  We even do it inside the ultimate capitalist entity, a business.  In fact, capitalism depends on us operating like this.

As David Graeber points out: “we’re all already communists when working on a common projects, all already anarchists when we solve problems without recourse to lawyers or police, all revolutionaries when we make something genuinely new.”

We’ve worked like this for at least forty thousand years, getting on for two hundred thousand years.   Which begs the question.   Which model is the exception?

Day of the Girl

Day of the Girl

Today is the International Day of the Girl Child.

That might be an understatement.

Go girls!