
Enabling responsible autonomy
Jazz or classical, cover version or original composition, one of the beauties of writing down your music is that with … Read More “Enabling responsible autonomy”
Jazz or classical, cover version or original composition, one of the beauties of writing down your music is that with … Read More “Enabling responsible autonomy”
Performance = Potential – Interference. Sometimes. for example in sportspeople, which is where this formula comes from, the interference is … Read More “Performance”
It often seems like the best kind of training is ‘on the job’. After all what could be better than … Read More “Making practice perfect”
Why should I write down my Customer Experience Score, when I have good people working for me, who can work things out for themselves?
Because making good people reinvent your wheel over and over again is a shocking waste of humanity.
Humanity that could be set free to invent even better wheels, and even more exciting uses for them.
Discipline makes Daring possible
One day, the child in this photograph might expect to inherit her parents’ motorbike.
She couldn’t expect to use it until she’d learned to drive it safely, keep it in good order and register it with the appropriate authorities. If that seems like too much trouble, she might very well sell it, run it into the ground, or simply leave it to rust.
Handing over your business to your employees (or your children for that matter) isn’t enough to ensure that it will thrive afterwards. Transferring ownership transfers power, but not the ability to use that power responsibly.
Of course your people might have that ability already, but if you’re the boss of a 5 or 10 person business, it’s unlikely that you or they know that conclusively.
After the sale is almost too late to find that out. You’re not the boss any more.
So, if you’re planning to go employee-owned, or to pass your business on to your children, make sure they know how to run it before they take ownership.
This takes effort, but not as much as you might think. Like most things, the sooner you start, the better. But you could do it while the legalities of transfer are being worked out, or even include it as part of the transfer process.
The upside is you’ll have something even more worth handing over, and for all the new bosses, the ability to truly cherish it as your legacy.
Discipline makes Daring possible.
What will it do?
When we start our businesses, we don’t really know.
We know what we want to do. More of the things we enjoy, less of the things we don’t, with no interference from the boss.
We have an inkling that left to ourselves, we can probably produce something much more in line with what the customer wants than we were able to as a small cog in a big machine.
Or we hope that having experienced a problem and found a new solution, there might be others who will welcome what we’ve discovered.
In truth, we don’t really know who they are, what they want, or how they want it.
That’s fine.
The job of a startup is to find that out. We need to be observant, flexible, opportunistic, open to a different who, a different what. A certain amount of thrashing is inevitable.
But once we do know who and what, thrashing no longer serves. Now we need to concentrate on how. Hand-crafting a consistent customer experience, ‘doing things that don’t scale’ until we’ve really hit the mark.
Until finally, we’ve answered the question “What will it do?”
You’re no longer a startup.
And the next challenge begins.
Because if you really have hit the mark for a significant number of people, the next question is “How can I do it like this for more people?”, “How do I replicate my actions through other people or through software so that I can reach more of the people who want what I can offer, in the way that I offer it?”
You don’t have to scale of course. You can stick with a handcrafted service and a select clientele. Just make sure they are paying you full value for that.
But if you want to reach more people, have an even bigger impact, you need to think about scaling up the system you’ve inadvertently designed.
Scaling up starts with treating it as a design, rather than a happy accident- soon to be overtaken by the next.
Which means starting by writing your design down. So there’s a reference point, a specification, an intention.
So that from now on, everyone knows what it has to do.
Otherwise how can you work how best to share the work? Or how best to automate it? Or whether the solutions you’ve chosen actually do the job? How do you know where to be flexible and where to stay firm? Or where you can leave it to the people on the ground to decide?
It doesn’t mean the design can’t change, it just means that every change is in service to what everyone knows it has to do.
And as we’re discovering with HS2, waiting until its half-built to decide exactly what it’s meant to do, is an expensive way to fail.
Discipline before you start building makes real Daring possible later.
“All for ourselves, and nothing for other people, seems, in every age of the world, to have been the vile maxim of the masters of mankind.” Adam Smith 1776
Smith thought the ‘invisible hand’ of the market would prevent this in the future.
He was wrong.
Perhaps its time to re-embrace the idea of ‘the commons’?
A resource, owned by no-one, managed by a rolling team to ensure its benefits can be enjoyed by everyone, including non-human communities, present and future.
What if you made your business a commons?
A resource, owned by employees (including you), managed by those employees for the benefit of present and future customers and employees?
It’s not as hard as you might think. And once you’ve commoned your business who knows where you might go commoning next?
Discipline makes Daring possible.
Here are 9 negative reasons why you might want to disappear from your business:
– You fall ill.
– Your partner falls ill.
– Another family member falls ill.
– You get run over by a bus.
– Your partner gets run over by a bus.
– You burn out.
– Your parents need care.
– You have to move house.
– You have to move country.
And here are 3 very positive reasons why you should disappear before you need to:
– You want your business to make a bigger impact now. Serve more customers, better, support more people working in it, and make that work more meaningful and fulfilling for them.
– You want your business to become an asset, not a job. The source of your pension, an income for your family, an income stream for your next venture. To sell it for more money.
– You want your business to take on a life of its own. To become your legacy, continuing to make an impact long after you’ve gone.
Bonus:
– You are still able to do whatever you need to do.
– Your business can continue to support you while you’re away.
– You have a business to come back to if you wish.
A modest amount of Discipline when you’re a team of 3 to 9 people, makes all this Daring possible. More quickly than you think.
“There were boisterously spiced empanadas, tamely flavoured empanadas, tightly crimped and crisp empanadas and loosely folded, sloppy empanadas. The standardised recipe couldn’t overrule the uniqueness of each cook, their personality, and experiences, which they inevitably infused into their cooking.”*
This is why you should never be afraid to produce an OurScore for your customer experience. Like a musical score, it looks prescriptive, but each and every performance of it will be unique.
This is also why you should never automate more than the admin parts of it. Only humans can humanise an experience.
I am not a monster.
I’m a gap.
The gap between what you, Founder, have in your mind’s eye, and what you Team, have in yours.
Between you, you fill that gap with a monster. With your assumptions and presumptions, your takings for granted and second-guessings of motivation.
You make everyone owls when they want to be flowers.
You make everyone Hydes when they want to be Jekylls.
You make fog where there should be clarity and purpose.
You make mediocrity where there should be excellence.
You make a straitjacket where there should be a springboard.
You build a pin-factory where there should be an orchestra.
You make noise where there should be be music.
You focus on me when you should be focusing on the people and the world, you serve.
You, Founder, you, Team, between you, you make me a monster.
But you can unmake me.
All you have to do is share with each other.
Founder, share your system for making and keeping promises with the team. Team, share your ideas for doing it better with the Founder.
Everyone, share the work of doing it. Not just the concrete tasks, but the emotional labour, the feelings. Not just the technicalities, but the customer experience, the bit that wows..
Make everyone a Boss, and watch your floor become a springboard, owned by everyone. With enough give to support different people, enough resistance to help them really take off. Watch that pin-factory morph into an orchestra, delivering customer-delighting performances that have people coming back for more.
That thing you all call ‘The Boss’.
It’s not a monster.
It’s just a gap.
When you close it, ‘the Boss’ will disappear.
And everyone will be free.
Discipline makes Daring possible.